The 2019 Subaru Love Promise Customer Commitment Award

We've been nationally recognized for our dedication to our customers and the Subaru Love Promise.

We're honored to receive the 2019 Subaru Love Promise Customer Commitment Award. This award nationally recognizes Subaru retailers who demonstrate excellence in all areas of customer-focused performance. It highlights exceptional customer service that builds lifelong relationships with Subaru owners.

The 2019 Subaru Love Promise Customer Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is DuTeau Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Capital Humane Society, I Love My Dog Expo, Nebraska No Kill Canine Rescue, The Cat House
NET Radio Nebr. NPR Station
Ne Folk & Roots Music Festival

 Subaru Love Promise Heart

Love Promise Stories from DuTeau Subaru

Subaru and DuTeau Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

A Small Gesture Turns into a Big Difference  –  Michaela Y

In the heart of Nebraska lives a kid with an even bigger heart! Callaway’s Braxton Anderson has impacted more lives in his short nine years than most of us could hope to touch in a lifetime. His recent $3 donation and a request for others to follow his lead has turned into almost $12,000 and counting for the longstanding Tabitha Meals on Wheels program—all thanks to Brax (as friends and family affectionately call him). Tabitha Meals on Wheels’ daily meal delivery service allows friends and neighbors to remain independent at home. This program relies on generous donations to cover an annual $500,000 budget shortfall, as 70 percent of recipients cannot afford the $6.25 cost per meal. On repeated trips to the hospital in Omaha, Brax and his family have stayed at the home of his cousins (really more like an aunt and uncle), Matt and Christie Hinrichs. Christie happens to be the President and CEO of nonprofit Tabitha, a major Senior Care provider in the state. “He’s overheard Christie’s heartwarming stories about dedicated donors who’ve helped out Seniors, and not only did he listen and learn, he took action,” said Brax’s mom, Cassie. Nine-year-old Braxton Anderson's $3 donation to Tabitha Meals on Wheels has grown to nearly $10,000 and counting. How did a $3 gift have so much impact? It was all about Brax and his story. You see, the Anderson family has its own set of challenges, as Brax was born with a birth defect, gastroschisis. That defect later caused the loss of his intestines and resulted in short bowel or gut syndrome, a complex condition in which your body is unable to absorb enough nutrients and calories from the foods you eat. Brax has undergone 75 surgeries, takes medication eight times a day and has a broviac line which allows for long-term access of blood and nighttime IV nutrition—yet still is concerned that others get the nourishment they need. Any fever of 100.5 or higher means hospitalization because it could signal a deadly bloodstream infection. “Brax is an absolute example of selflessness,” shared Hinrichs. “This compassionate kid knows a thing or two about caring because he’s been surrounded by great examples and is so well cared for by his amazing family, friends and health professionals.” She added, “His ability to want to help others is a testament to his parents’ positive attitude and his bright spirit and has spurred others to give. He makes me so very hopeful for the future. One donation literally led to another as the story of his kind gift got passed on and on.” To date, Braxton's $3 donation to Tabitha Meals on Wheels has grown to nearly $15,000! He was able to deliver Meals on Wheels to Lincoln residences while riding along in the donated Subaru. Many people commented on the Subaru and the impact Braxton has on the community.

DuTeau Subaru Loves to Care  –  Jenna S

We arrived to a full waiting room at the Southeast Cancer Center in Lincoln on the morning of June 14th. We were greeted by Jeanen France of the Cancer Center greeted us with a smile and a story of how thrilled the patients were last year as she would walk into their rooms and inform them that they would be receiving a "brand new blue Subaru" ...blanket, and that if they found a key inside they were to call her immediately. She laughed as she shared the story, and you could picture the smiles on the faces of those she had encountered, brightening an otherwise stressful time. After the story Eric Klein and his employees from Du Teau Subaru unloaded the blankets, and Dr. Cary Peterson, Dr. Nathan Green, and Dr. Alan Berg, all graciously came out to accept the blankets and show their appreciation for all that DuTeau Subaru was doing to bring warmth and caring to cancer patients in Lincoln. Du Teau was amazing as they all came to help unload and you could tell that the experience meant as much to them as it did to the patients that would receive the blankets and care cards. Our Leukemia & Lymphoma Society staff was later able to visit the dealership where they had up an area for people to continue making Care Cards! It was a great day for LLS, DuTeau Subaru, and Southeast Nebraska Cancer Center patients and staff!

Tabitha Meals on Wheels Subaru  –  Michaela Y

Tabitha Meals on Wheels has had so much fun spotlighting our donated Subaru Outback. So far in 2018, we have had the ability to recognize DuTeau Subaru as a sponsor for Into the Blue Donor and Volunteer Recognition Luncheon, as well as the Tabitha 10k. At each event, Duteau Subaru was recognized and the vehicle was on hand for people attending to check it out. Tabitha staff member, Gina Cotton, was able to spotlight the Subaru Outback during a recent event. On April 28th, Christ Lutheran hosted an event for Tabitha Meals on Wheels. Tabitha Take-over = Christ Lutheran Church covers ALL Tabitha Meals on Wheels routes. Gina Cotton was on hand to assist Christ Lutheran Church deliver meals and to ride in the Subaru Outback with them. Volunteers loved the features of the Outback and shared that it was a great way to spread the word about Meals on Wheels as well as hold many meals to assist the Lincoln community.

Subaru Outback 50 Cars for 50 Years- Tabitha  –  Michaela Y

On November 15th, Tabitha unveiled the Subaru Outback through an event at Tabitha Meals on Wheels where we invited news crews and our local Subaru retailer. At the event, Tabitha had a volunteer who has been delivering for 50 years that shared the impact of Meals on Wheels. Eric Klein from Duteau Subaru shared how seniors rely on Meals on Wheels and how excited Subaru was to take part in this event. Gina Cotton, from Tabitha discussed how thankful Tabitha is to Subaru for the donation. Immediately following the event, 10/11 news filmed meals getting packed up in the Subaru Outback and driving off for the Meals on Wheels delivery with Mike Minnick (President of Duteau) and Eric Klein (Subaru Sales Manager) from Duteau Subaru. 10/11 news proceeded to go on the Meals on Wheels delivery with Gina, Eric, and Mike with Gina mic'd up. Tabitha was able to spotlight that Meals on Wheels is more than just a meal, it is also a safety check and often times the Meals on Wheels volunteer is the only person the recipient sees every day. This news story ran on the 4pm, 5pm, 6pm, and 10pm news on November 15th. Tabitha also shared the story as well as photos from the event on social media.

Spreading Warmth and Hope  –  Alisha P

On July 6th, 2017, together for the second year the DuTeau Subaru in Lincoln, Nebraska met up with the Leukemia & Lymphoma Society to spread hope and warmth throughout Southeast Nebraska Cancer Center. After unloading two Subaru’s full of 80 blankets, the team set out to deliver blankets to patients receiving treatment to provide comfort, hope and warmth. Southeast Nebraska Cancer Center was very thankful for the donation. "This is a terrific community-wide project that we are excited to be a part of with DuTeau Subaru and the Leukemia & Lymphoma Society. We are eager to start giving these special packages to our patients." Steven G. Dunder, MD, Medical Oncologist. LLS is grateful to the generosity of Subaru and their customers for being true community partners and sharing the love with cancer patients and their families! We look forward to continued partnership!

Helping Keep Cancer Patients Warm  –  Brianne K

The Leukemia & Lymphoma Society (LLS) – Nebraska Chapter was proud to partner with DuTeau Subaru in Lincoln, Nebraska in June during Subaru Loves to Care month to provide support to patients fighting cancer. DuTeau Subaru provided 60 blankets to be donated to local cancer patients to provide comfort and warmth. Subaru staff and customers were encouraged to write a message of hope to local patients through “care cards” and receive a LLS/Subaru bracelet to help spread awareness of LLS’s mission to find a cure for leukemia, lymphoma, Hodgkin’s disease, and myeloma while improving the quality of life of patients and their families. We had a great experience working with Eric Klein, Sales Manager at DuTeau Subaru. Eric and I (Brianne Kemp with LLS) had the opportunity to deliver blankets to Bryan Health and meet with Ruth VanGerpen, who leads the cancer support groups at Bryan Health. She looks forward to delivering the blankets to patients at the support groups, and knows they'll be put to good use both at the clinic and at patients' homes. Bryan Health was so thankful for the donation (and enjoyed exploring the Crosstrek pictured!). I'm also excited to be working with Eric at DuTeau to get myself into my first Subaru - an Outback! It has been a pleasure working with Eric and DuTeau Subaru, and I look forward to continued partnership!

Share the Love 2015  –  Kara F

DuTeau Subaru is always doing wonderful things for the community. This past year the Lincoln Children's Zoo was picked for the Share the Love Event. A check of $15,000 was presented to the Zoo, even Johnny the African Serval came out to show his appreciation! Can't wait to see what DuTeau is going to do next!

The Gift of a New Home  –  Robert D

Subaru of America presented us with a check for $11,927.00 on behalf of DuTeau Subaru. On average it costs Capital Humane Society $250.00 per unwanted pet to find a new home. This includes spaying/neutering, microchipping, vaccinating, other surgeries that might be needed, grooming, dental work, etcetera. This generous gift helped approximately 50 pets find new homes. Beyond the 50 pets this gift has enriched the lives of the people who are impacted by those pets. We are truly grateful to DuTeau Subaru and Subaru of America for helping make this possible. Sincerely, Robert A. Downey, President/CEO Capital Humane Society

Going the extra mile  –  Barbara F

John did an excellent job of helping me with this purchase and making sure that everything was explained clearly once the vehicle was purchased. Also, the gentleman who explained extended warranty options was extremely helpful. We changed our mind about purchasing an extended warranty and ding repair because of his sincere manner and clear explanations. I also am "sold" on this service department at DuTeau. I love driving my new Subaru!

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