The 2023 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.
We're honored to receive the 2023 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.


What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is DuTeau Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Capital Humane Society, I Love My Dog Expo, Nebraska No Kill Canine Rescue, The Cat House, Lincoln Children's Zoo, Make-A-Wish Nebraska
NET Radio Nebr. NPR Station
Ne Folk & Roots Music Festival

Did DuTeau Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
Love Promise Stories from DuTeau Subaru
Subaru and DuTeau Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Tank finds his forever home! - Amanda C
Through our partnership with Duteau Chevrolet and the Subaru Loves Pets event the Capital Humane Society saw 363 canine and feline adoptions in the month of October. This is close to 70 more animals adopted than the previous month! One of those adoptions was extra special for the CHS staff and volunteers. Tank is a 2 ½ year old American Bulldog mix that came to the shelter after a rough start to life. With a little TLC and socialization, Tank’s sweet and gentle personality began to show. Although a staff favorite, Tank was continuously overlooked by adopters and he spent 136 days in the shelter. Until one day in October he found his person with Theresa! Theresa had worked in a shelter previously and was very knowledgeable about Tank’s quirks. It was a perfect match! Tank is doing wonderful in his new home and Theresa enjoys sending updates regularly to the shelter staff who loved Tank. With the help of Subaru, Tank, and many others like him, found homes during the Subaru Loves Pets event.
DuTeau Subaru Loves Pets - Sierra K
DuTeau Subaru recently presented Capital Humane Society with a check of over $16,000. These funds were donated due to community members choosing Capital Humane Society as their Hometown Charity during the Subaru Share The Love Event. These funds will help prepare 1,600 pets for adoption. Thank you Subaru of America & DuTeau Subaru of Lincoln!
LLS & Cancer Partners of Nebraska - Kate H
We arrived at the Cancer Partners of Nebraska in Lincoln on the morning of June 13th. We were greeted by staff from the Cancer Center, and they explained how thrilled the patients were last year as she would walk into their rooms and inform them that they would be receiving a cozy Subaru blanket. Eric Klein and his employees from DuTeau Subaru unloaded the boxes of blankets, you could tell that the staff appreciated DuTeau Subaru for bringing warmth and caring to cancer patients in Lincoln. DuTeau was amazing as they all came to help unload and you could tell that the experience meant as much to them as it did to the patients that would receive the blankets and care cards! It was a great day for LLS, DuTeau Subaru, and Cancer Partners of Nebraska patients and staff!
DuTeau Subaru Recognizes the Power of Public Media - Cameron R
Nebraska Public Media tells stories from city streets and the corner coffee shop. We are in the fields, on the sidelines of high school and collegiate sports events and on the frontlines of important news stories. For more than 65 years, we have served the state with education and entertainment, and been a calm, trusted voice in these fast-paced, sometimes turbulent times. On television, radio, online, social media platforms and our app, we help Nebraskans understand their world, connect to their community and grow. Our work is essential – and support from our members and local business partners makes all of what we do possible. DuTeau Subaru recognizes the power of public media in Nebraska and generously supports our statewide services. We are grateful for their contribution. Gifts from DuTeau Subaru make it possible for us to reach more than 1 million people who watch, listen and click on Nebraska Public Media every month.
DuTeau Subaru recognizes the Power of Public Media - Cameron R
Nebraska Public Media tells stories from city streets and the corner coffee shop. We are in the fields, on the sidelines of high school and collegiate sports events and on the frontlines of important news stories. For more than 65 years, we have served the state with education and entertainment, and been a calm, trusted voice in these fast-paced, sometimes turbulent times. On television, radio, online, social media platforms and our app, we help Nebraskans understand their world, connect to their community and grow. Our work is essential – and support from our members and local business partners makes all of what we do possible. DuTeau Subaru recognizes the power of public media in Nebraska and generously supports our statewide services. We are grateful for their contribution. Gifts from DuTeau Subaru make it possible for us to reach more than 1 million people who watch, listen and click on Nebraska Public Media every month.
DuTeau Subaru Loves Pets - Shelby B
DuTeau Subaru has been a great partner in 2021! Capital Humane Society is very excited to partner with Subaru for Subaru Loves Pets, National Make a Dog’s Day, and Subaru Share the Love this year. Over the years, DuTeau Subaru has been very gracious in collecting donations for the pets in need at Capital Humane Society. This year’s toy donations from Subaru included fun Bark Box go-home kits for new adopters! Pictured here is Rocky with his new toys in his new home. In 2020 Subaru donated $3,100 to celebrate one pet adoption per day of October during Subaru Loves Pets. We were very excited to participate again in 2021 when DuTeau asked Capital Humane Society to be a partner. We appreciate all that DuTeau Subaru does for the homeless pets here in Lincoln at Capital Humane Society!
Bringing Hope and Joy this Holiday Season - Emily M
In conjunction with the thirteenth annual Subaru Share the Love® event, DuTeau Subaru hosted a Stuff the Subaru Toy Drive throughout the month of December. For this event, customers were encouraged to stop into the dealership and stuff a Subaru full of donated, unused toys for children with critical illnesses in Nebraska. For many of our wish kids, their wish experience begins with a toy. It’s the wish granters’ way to get kids excited. What looks like a normal toy to most, turns into a prized possession to a wish child—something they can cherish far after the wish experience has ended. And after the unprecedented year 2020 turned out to be, wish kids need hope and joy now more than ever. Make-A-Wish Nebraska was also honored to be selected as a hometown charity by DuTeau Subaru. As a hometown charity, customers purchasing or leasing a new Subaru vehicle at DuTeau had the option to donate directly to fulfilling wishes for children fighting critical illnesses in Nebraska. We are grateful to DuTeau Subaru and its customers for giving local wish kids the gift of hope this holiday season.
Offering Peace of Mind and Kindness to a Stranger - Susan D
I own a 2016 Subaru Outback (purchased after my 2005 Subaru Outback saved my life, but was totaled in the process). In October 2020, after nine days on the road alone, I was traveling from Colorado to my home in Michigan. While driving at dusk in Nebraska on busy I-80, my car suddenly stalled out. Fortunately, I was able to pull over to the side of the road safely. After about an hour, I was able to restart the car and drive about 2 ½ hours to Lincoln, NE, where a Subaru dealership is located. Knowing that I was still approximately 750 miles from home, I called DuTeau Subaru the next morning. Although the dealership had not yet opened for the day, Service Advisor Cheryl Gillespie answered the call. I explained my dilemma and she explained that her service department had a very busy day ahead. Nevertheless, she told me to bring in the car and she would do her best to help. She delivered on that promise. Despite having a full schedule of appointments for regular customers that day, Service Technician Jacob Kunkle examined my car (Cheryl told me that Jacob is one of their very best). Jacob even took it for a test drive. Without inconveniencing their other customers, they had me back on my way in a matter of hours. Not only did they do me the favor of taking the time to look at my car (for a very reasonable price), both Cheryl and Jacob spent time talking with me. Both went out of their way to offer me peace of mind and kindness … even though they knew I would not be a return customer. Alone in an unfamiliar state, I felt the comfort of being part of the Subaru family. The next day, Cheryl followed up with a phone call to make sure I had arrived home safely. DeTeau Subaru really does make good on Subaru’s Love Promise, and I will be forever grateful.
Donated Subaru Helps Deliver Meals - Michaela Y
Tabitha Meals on Wheels has been extremely grateful to have our donated Meals on Wheels Subaru throughout COVID. As our meals have increased, we have been able to use the Subaru to deliver more meals. Tabitha staff members regularly are able to take it to accommodate when volunteers are unable to drive their routes as well. We are extremely grateful for the awareness the vehicle brings to our community need for Meals on Wheels.
Duteau Subaru makes a difference. - Tina R
Recently, the needs of the kids and families in our community have increased because of the current public health crisis. CEDARS is as committed as ever to carrying out our mission of helping children and youth achieve safety, stability and enduring family relationships. Thanks to the generosity DuTeau Subaru made possible by their Share The Love campaign along with caring individuals in our community, that important work can continue.
Did DuTeau Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.